SSP Group, a leading food-and-beverage company, has recently announced two new transactions that will strengthen its presence in Canada and Saudi Arabia.
Acquisition in Canada
SSP Group has acquired ECG Ventures, a company that operates units at both Calgary and Edmonton airports in Canada. This strategic acquisition includes well-known establishments such as The Kitchen by Wolfgang Puck, Bistro on the Bow, Belgian Beer Cafe, and The Canadian Brewhouse. These businesses will complement SSP Group’s existing offerings at both airport locations, enhancing the overall dining experience for travelers.
New Contract in Saudi Arabia
In addition to its expansion in Canada, SSP Group has also secured a new contract with Jeddah Airport in Saudi Arabia. Under this agreement, SSP Group will operate three food and beverage packages comprising a total of 26 units. The initial duration of this contract will range from five to seven years.
SSP Group plans to bring a blend of internationally recognized and locally curated brands to Jeddah Airport. This includes the launch of Jamie Oliver Kitchen and Pizza Express in Saudi Arabia, as well as Jeddah-based Social Kitchen and Social Bakery.
Focus on Sustainable Growth
Chief Executive Patrick Coveney emphasizes that SSP Group’s expansion strategy is centered around investing in organic growth and selective infill mergers and acquisitions. This approach aims to create sustainable long-term value and returns for the company. North America and the Middle East are identified as important areas of focus for SSP Group’s continued expansion.